Class 2
January 31
What is a Crisis? What is a Communicator’s Role in Managing Crisis?
Discussion of Flying Blind chapters 2,3
Class exercise on Tik Tok
Crisis Chats
Team Project Overview: Team Assignments
Assignments for Class 3:
Read Flying Blind chapters 4-5
Read “Spotting a Modern Business Crisis – Before It Strikes,” Rakshitha Arni Ravishanker
Students prep for crisis case discussions
Research guest speaker, Peter Robison, author, Flying Blind, and submit questions to Professor Sheffer via email by COB Friday.